The Intro to Business Technology course is the first course in the STEM Fuse business CTE pathway. Students will learn foundational business concepts and gain hands-on experience using industry tools and technologies. In the course, students will gain experience in the following areas and skills:
- Career Paths & Industries
- Digital & Spoken Communication
- Multimedia & Graphic Design
- Project Management
- Team Building & Communication
- Product Design & Development
- 3D Modeling & CAD Skills
- Digital Marketing Campaigns
- Managing Budgets & Financial Statements
- Building Websites & Apps
- Navigating Ethical & Legal Challenges
This course is designed for high school students and is an exceptional foundation in business, technology, career exploration, and creative development.
Curriculum Layout
- Module 0 - Getting Started with the Course
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Module 1 - Business Foundations & Careers
- Introduction to Business Lesson
- Functional Areas of Business Lesson
- Business Industries & Sectors Lesson
- Trends in Modern Business Lesson
- Future of Entertainment Project
- Business Foundations Quiz
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Assignments & Resources
- Module 1 - Vocabulary Workbook Assignment
- "Why Start a Business" Video
- Reading - 11 Awesome Reasons Why To Study Business
- Interview a Local Business Assignment
- Business Career Exploration Assignment
- Select & Explore a Company Assignment
- Industry Awareness Assignment
- Consumer Trends & Technologies Assignment
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Module 2 - Digital & Spoken Communication
- Introduction to Business Communication Lesson
- Effective Email Communication Lesson
- Writing in Business Lesson
- Spoken Communication Lesson
- Customer Conundrum Project
- Digital & Spoken Communication Quiz
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Assignments & Resources
- Module 2 - Vocabulary Workbook Assignment
- “Think Fast, Talk Smart: Communication Techniques” Video
- Types of Professional Communication Assignment
- “Writing an Effective Business Email” Video
- Writing a Professional Email Assignment
- “The Secret to Business Writing” Video
- Internal vs. External Writing Assignment
- “Writing a Formal Business Letter” Video
- Crafting a Business Letter Assignment
- “How to Speak With Confidence” Video
- Digital Conferencing Tools Assignment
- Voice Over & Narration Tools Assignment
- Teacher Resources
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Module 3 - Presentations & Visual Media
- Function of Business Presentations Lesson
- Business Presentation Essentials Lesson
- Designing Visual Aids Lesson
- Presentation Delivery Lesson
- Virtual Presentation Project
- Presentations & Visual Media Quiz
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Assignments & Resources
- Module 3 - Vocabulary Workbook Assignment
- “Types of Business Presentations” Video
- Modern Presentation Tools Assignment
- “Performing Business Research” Video
- Structuring a Presentation Assignment
- “Presentation Ideas to Delight Your Audience” Video
- Improving Presentations with Media Assignment
- “TED’s Secret to Great Public Speaking” Video
- Record & Reflect a Pitch Assignment
- “How To Ace A Virtual Presentation” Video
- Virtual Presentation Tools Assignment
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Module 4 - Business Management & Leadership
- Intro to Business Management Lesson
- Understanding Leadership Lesson
- Team Communication Lesson
- Collaborative Computing Project
- Business Management & Leadership Quiz
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Assignments & Resources
- Module 4 - Vocabulary Workbook Assignment
- “Decision-Making in Organizations” Video
- Risk Management in Business Assignment
- “How to Find Your Leadership Style” Video
- Lollipop Moments Assignment
- Evaluating Leadership Assignment
- “How Google Builds the Perfect Team” Video
- “How to Collaborate Effectively If Your Team Is Remote” Video
- Screen Sharing Assignment
- Project Management Tools Assignment
- Teacher Resources
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Module 5 - Product Innovation & Design
- Intro to Product Development Lesson
- Innovation & Design Thinking Lesson
- Developing Consumer Products Lesson
- Pet Toy Innovation Project
- Products & Innovation Quiz
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Assignments & Resources
- Module 5 - Vocabulary Workbook Assignment
- “The Art of Innovation” Video
- Product Spotlight Assignment
- “Product Design | Off Book” Video
- “How to Develop a Business Idea” Video
- The Four Types Of Innovation Assignment
- “How Product Design Can Change the World” Video
- Video Tutorial: Intro to Sketchpad
- Digital Sketchbook Assignment
- Tutorial: Intro to Tinkercad
- Modeling 3D Designs Assignment
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Module 6 - Sales & Digital Marketing
- Intro to Marketing & Customers Lesson
- Product Marketing & Research Lesson
- Types of Marketing Activities Lesson
- Marketing Campaign Project
- Sales & Digital Marketing Quiz
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Assignments & Resources
- Module 6 - Vocabulary Workbook Assignment
- Your Favorite Product Assignment
- “Power to the Customer” Video
- Marketing in Different Industries Assignment
- “All About New Coke - from the Excellence Files” Video
- Customer Loyalty Assignment
- Defining a Target Market Assignment
- “The Four-Letter Code to Selling Anything” Video
- Pricing Strategy Assignment
- “Apple's Award Winning Marketing Strategy” Video
- Digital Marketing Tools Assignment
- Teacher Resources
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Module 7 - Accounting & Finances
- What is Accounting? Lesson
- Understanding Financial Statements Lesson
- Managing Business Finances Lesson
- Food Truck Showdown Project
- Accounting & Finances Quiz
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Assignments & Resources
- Module 7 - Vocabulary Workbook Assignment
- “Introduction To Accounting” Video
- What Accounting Tells You About a Business Assignment
- “Understanding Financial Statements & Accounting” Video
- Calculating Financial Statements Assignment
- “Financing Options for Small Businesses” Video
- Borrowing, Loans, & Credit Assignment
- Template - Business Budget
- Making a Budget Assignment
- “What is a CRM?” Video
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Module 8 - IT & Internet Technologies
- Information Technology & Business Lesson
- The Internet & Cloud Computing Lesson
- Building a Business with Technology Lesson
- Tour.Me Mobile App Project
- IT & Internet Technologies Quiz
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Assignments & Resources
- Module 8 - Vocabulary Workbook Assignment
- “Business and IT Alignment” Video
- Trends in Business IT Assignment
- “The Rise of Airbnb: From Airbeds to Billions” Video
- Airbnb Video Reflection Assignment
- “How Cloud Computing Became a Big Tech Battleground” Video
- Pros & Cons of Cloud Computing Assignment
- “How Covid-19 Accelerated The Rise Of Ghost Kitchens” Video
- Making Money in the Cloud Assignment
- “Simple Websites That Turned Into Billion Dollar Business” Video
- Explore Web & App Businesses Assignment
- Video Tutorial: Intro to Canva Tools
- Tutorial: Intro to Google Drawings
- Video Tutorial: Creating QR Codes
- Building a Business Website Assignment
- Tutorial: Intro to Wix.com
- “How to Build a Billion Dollar App?” Video
- Develop a Simple App Assignment
- Tutorial: Intro to Glide Apps
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Module 9 - Ethics & Legal Responsibilities
- Intro to Business Ethics Lesson
- Role of Diversity in Business Lesson
- Legal Environment in Business Lesson
- Challenges of the Future Project
- Ethics & Legal Responsibilities Quiz
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Assignments & Resources
- Module 9 - Vocabulary Workbook Assignment
- “What Really Motivates People to be Honest in Business” Video
- The Cost of Being Ethical Assignment
- “Does Technology Need to Be Ethical?” Video
- “Is The Ethnic Food Aisle Racist?” Video
- Call for Social Diversity Assignment
- “Cultural Differences in Business” Video
- “Legal Basics and Business Entity Formation” Video
- Intellectual Property Assignment
- Product Liability Assignment
- "8 Common Ethical Issues Facing Businesses" Reading
- Module 10 - The Big Pitch
- College & Career Exploration
Price
$1250.00
What’s Included
- Unlimited Seats
- 18+ Weeks of Curriculum
- Interactive Lessons
- Digital Activities
- Built-In Assignments
- Team Challenges
- Assessments
- Teacher Resources
- Onboarding PD & Support
Course Standards
Technical Requirements
- PC, Mac, or Chromebook
- Any Modern Browser
- Internet Connection
- Access to YouTube
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